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LinkedIn

Fernando Makes It Official

Fernando Mendoza is a LinkedIn fanatic. It’s kind of his thing (aside from football, of course). So right after he went first in the 2026 NFL Draft, we highjacked the broadcast with a commercial disguised as a live interview that showed him making his new job LinkedIn official. Turning a cultural moment into a LinkedIn moment.​​​

The moment the spot aired, Fernando published the exact post featured in it on his LinkedIn.

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LinkedIn didn’t just became the most talked about brand during the draft. It became the talk of the draft. 

300+

tier 1 press hits

+42%

Gen Z sessions on LinkedIn

+900x

typical engagement on NFL's TikTok

+1,214%

impressions above benchmark on IG

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